Where Education & Opportunity Come Together
Tether is Canada's premier cannabis budtender community and B2B engagement platform, connecting over 10,000 frontline retail professionals with industry brands through education, marketing solutions, and live events.
Our Story
TetherBuds was born from a simple observation: the cannabis retail workforce — the budtenders, managers, and educators who connect consumers with products — didn't have a dedicated platform to learn, grow, and connect.
We started by hosting small networking events in Denver. What began as casual meetups quickly grew into a movement. Budtenders told us they wanted more — more education, more community, more opportunities to build real careers in cannabis.
Today, TetherBuds serves over 10,000 cannabis retail professionals across North America through events, education, and community — and we're just getting started.
What We Do
Hands-on product sampling, educational activations, and networking events held across Canada.
Budtender Events
Curated events that bring brands and retail buyers together.
Buyer Targeting
Strategic brand engagement, custom campaigns, and digital resources designed to connect licensed producers directly with retail influencers.
Trade Marketing
The 6th Annual B-Week is coming March 2027.
Budtender Appreciation Week
Our Impact
8k+
Community
35%
Decision-Maker
200+
Brand Partners
3M+
Annual Impressions
Meet the Team
Katie Pringle
CEO and Co-founderResponsible for business strategy, business development, and brand growth while overseeing key client relationships and industry partnerships.
Brooke Russell
Account LeadResponsible for managing client accounts and overseeing initiatives.
Debra Dias
Manager, Partnerships and OperationsResponsible for business development, event partnerships, logistics, and administrative work.
Anita Rocha
Events & Marketing SpecialistResponsible for event promotion and supporting logistics, as well as managing Tether’s digital communications.
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Get in Touch
Whether you're a budtender looking to connect, a brand interested in partnerships, or a media outlet seeking comment — we'd love to hear from you.
General Inquiries
Partnerships & Sponsorships
Press & Media
